About DRC

The Year is 2015 and the Place is Troy, AL

Every love 💖 story begins with flowers. Flowers are the universal language of romance, expressing emotions that words cannot. Whether it's a bouquet of roses for Valentine's Day, a sunflower for a first date, or a lily for an anniversary, flowers convey the message of love in a beautiful and fragrant way. Flowers also have symbolic meanings that can enhance the meaning of your gesture. For example, red roses signify passion and devotion, pink carnations mean gratitude and admiration, and orchids represent elegance and sophistication. By choosing the right flowers for the right occasion, you can show your partner how much you care and appreciate them. Flowers are not only a gift, but also an experience. They brighten up the room, fill the air with their scent, and create a romantic atmosphere. They also remind your partner of you every time they see them or smell them. Flowers are a way of saying "I love you" without words, and they can make any love story more memorable and special.

Braydon Farm LLC is a family-owned business that specializes in growing and selling flowers and plants. The farm was established in 2005 by Stephen Garrott, who has a passion for gardening and horticulture. The farm has three greenhouses and five employees who work hard to produce high-quality floral products for their customers. Braydon Farm LLC supplies floral products to several hardware and lumber retailers in Alabama, including Marvin's Building Materials. The farm delivers its products to 14 stores across the state, using a truck routing system that optimizes time and cost efficiency. Braydon Farm LLC is proud to be a local and sustainable business that contributes to the beauty and economy of Alabama.

A truck routing system for delivering flowers and plants is a software application that helps optimize the routes and schedules of trucks that transport perishable goods. The system takes into account various factors such as traffic conditions, weather, customer preferences, delivery deadlines, vehicle capacity, fuel consumption, and driver availability. The system aims to minimize the total distance traveled, the delivery time, and the operational costs, while maximizing the customer satisfaction and the product quality. The system also provides real-time updates and alerts to the drivers and the managers, as well as reports and analytics to evaluate the performance and efficiency of the delivery process.

The linked teaching case detailed the whole story of how the truck routing system was developed. Long story short, the happy ending was the start of DRC.